SELECTED PROJECTS
Practo ELVIN | Vision Film
A brand film introducing Practo ELVIN — the next evolution of Practo’s AI-driven healthcare ecosystem.
The film presents ELVIN as an intelligent, ever-present companion for doctors and patients, blending cinematic narrative with product storytelling to communicate clarity, empathy, and innovation.
Role: Scriptwriting, Direction, and Editing
Practo Prime AI | Brand Film
About the Project:
A brand film created for Practo Prime AI, fully crafted using AI — from concept and script to visuals and edit.
The film explores how artificial intelligence enhances clinic experiences for doctors and patients, blending cinematic storytelling with product design and functionality.
Role: Scriptwriting, Direction, and Editing
Digital Banking | Ad
Role: Director & Editor
I directed and edited this high-visibility campaign for OPEN Financial’s IPL partnership with RCB — featuring Virat Kohli, Harshal Patel, and Mohammed Siraj. From pitch to post, I led the creative execution to deliver a sharp, high-energy ad that aligned with OPEN’s brand and spoke to a digitally-savvy cricket audience.
Sports & Education | Promo
Role: Director & Editor
An early collaboration with Citius Baseball Academy (New York), where I directed and edited this brand promo focused on grassroots training and player development. Shot on location in the U.S., this piece laid the foundation for my narrative-led, visually-driven approach to branded content.
Role: Creative Lead (Script, Direction & Motion Design)
Led the creative development for Practo’s UAE launch film — from scripting and visual concepting to motion graphics and post-production. The video introduced Practo to a new market with a clear, confident brand narrative, combining typography-led storytelling, stock and UI footage, and voiceover for a polished international rollout.
Consumer Tech | Product Explainer
Role: Director & Editor
Directed and edited this product explainer for ACOPOWER’s LiONCooler Mini — a portable, battery-powered cooler. The video focused on clean visuals, modular breakdowns, and real-world use-cases to clearly communicate the product’s core features and value in under 60 seconds.
E-commerce | Holiday Promo
Role: Director & Editor
Created a festive sales promo for Tiki Toss — the original hook-and-ring game — timed for the holiday rush. The video focused on playful cuts, lifestyle-driven setups, and quick feature highlights to boost seasonal appeal and product discoverability across online platforms.
Real Estate | Promo
Role: Director & Editor
Directed and edited this brand film for Easy Low Rate — a California-based real estate company. Designed for digital billboards and social media, the video balanced sleek visuals with sharp messaging to maximize visibility across outdoor and digital touchpoints.
N.I.O.N Official Music Video
Role: Director & Editor
Directed and edited the official music video for Our Voice — a track from the EP by Hungarian acts Singas Project and Savages, recorded during the 2020 lockdown. Conceptualized and executed in just two days, the video leaned into minimal setups and strong visual cues to reflect the emotional undercurrent of the track.
